Birth of a Startup

In 2006, while dealing with a relationship breakup, I started a company in my living room. To keep myself sane during that lonely, stressful, exciting time, I started a blog. I called it Birth of a Startup, and I meticulously documented all the highs, lows, and (very many) mundane moments, over the first few years of building my first company.

The blog went dormant for a while, but I managed to rescue the posts and resurrect them in this new blog. I plan to continue adding to this section of my blog as I continue to birth new startups, and make all sorts of new mistakes along the way. Enjoy (and scroll down to 2006-2008 posts to have a solid giggle at how naive I was!).

2 Apr, 2019

Lancelot heads to Avallon

2019-04-03T16:00:52+01:00April 2nd, 2019|Birth of a Startup, Puppy adventures|

The poetry and synchronicity of my choice of car name and my choice of first destination in France is not lost on me. Both Lancelot and Avallon are famous in the Arthurian legend, which I was obsessed with as a child (well, and as an adult). It is fitting that this is the start of

19 Apr, 2018

Busy doing not much

2019-02-11T20:43:10+01:00April 19th, 2018|Birth of a Startup, Ruminations|

I'm a few days into my London-based post-CEOship. I've been phenomenally lucky that these days have coincided with a totally unseasonal heatwave, and I'm currently sitting on my sun-drenched balcony in short shorts and a big hat, listening to the sound of a duck frolicking in the canal water below my balcony. And its mid-April.

17 Apr, 2018

The serendipity of unemployment

2019-02-04T15:06:26+01:00April 17th, 2018|Birth of a Startup|

Today was my second day of London-based "unemployment". I use quote marks, because I'm not really sure what to call this state I am in now. I am no longer full-time at Skimlinks, but I do still have work that I do for the company, and do I ever really leave my baby behind? But

29 Nov, 2010

Fire in the eyes

2018-09-28T17:55:36+01:00November 29th, 2010|Birth of a Startup, Ruminations|

This is my guide to hiring: look for the ‘fire in the eyes’. I look for someone who’s eyes twinkle when they talk about their hopes and ambitions, and when they talk about your company. Someone that has that sparkle of brightness, coupled with a personality that you warm to straight away.I have hired people

24 Nov, 2010

Coming to America!

2019-02-11T13:50:22+01:00November 24th, 2010|Birth of a Startup, Ruminations|

My team and I recently made one of the hardest decisions we have ever made. Despite being proud of being a UK-based company achieving success internationally, it was becoming obvious that to take ourselves to the level we wanted to, we needed to set up a physical base in the US. We had resisted for

1 May, 2010

Growing pains

2018-09-29T12:58:20+01:00May 1st, 2010|Birth of a Startup, Ruminations|

We always knew it would happen. The day after we closed our last funding round, I sat with my team, there were 9 of us, and we said “You know things are going to change from now on?” We knew it, that hiring more people and growing quickly was going to be fabulous but also